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The SmallBizChat Podcast: Data-Driven Brand Growth with Romina Brown

August 23, 2023 By Melinda Emerson Leave a Comment

Data-Driven Brand Growth with Romina Brown featured image

Miss Romina Brown is the President of Strategic Solutions International, the only female-led, black-owned category management firm on the planet. At SSI, Romina is supported by a global, diverse team of trained analysts, marketing, research, and technology consultants with a proven track record of making a tremendous impact. Romina has served in various executive marketing […]

Filed Under: The SmallBizChat Podcast Tagged With: boost your brand, data, growth management, investing, money, sales

20 Steps to Get Started with Professional Speaking

August 21, 2023 By Melinda Emerson Leave a Comment

20 Steps to Get Started with Professional Speaking Featured Image

If you have a powerful message to share, unique insights, or specialized knowledge, professional speaking could be the perfect platform for you. But how do you get started? In this article, I’ll outline a 20-step process to help you embark on your professional speaking journey. 20 Steps to Get Started with Professional Speaking Like any […]

Filed Under: Business Inspiration, Grow Your Business Tagged With: building a personal brand, niche, professional speaker, professional speaking journey, public speaking

The SmallBizChat Podcast: Do It! Selling with David Newman

August 17, 2023 By Melinda Emerson Leave a Comment

Do It! Selling with David Newman featured image

David Newman is the best-selling author of Do It! Marketing and his latest book, Do It! Selling. He’s also the founder of the Do It! MBA mentoring program and host of The Selling Show, a top-rated business podcast with over 300 episodes. David helps professional service sellers land better clients, bigger deals, and higher fees. […]

Filed Under: The SmallBizChat Podcast Tagged With: boosting your sales, marketing, referral, sales, selling

Getting Started with Profitable Podcasting

August 14, 2023 By Melinda Emerson Leave a Comment

Getting Started with Profitable Podcasting Featured Image

Podcasting has become an increasingly popular medium for sharing content, reaching audiences, generating revenue, and building a national brand. If you’re passionate about a topic and want to dive into the world of podcasting, this post will teach you how to build a brand through podcasting and monetize your podcast successfully. Part 1: Getting Started […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: Affiliate marketing, build a brand, monetize ayour podcast, podcasting for small business, profitable podcasting

The SmallBizChat Podcast: Why Invest In Yourself with Melinda Emerson

August 10, 2023 By Melinda Emerson Leave a Comment

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In today’s special solo episode, Melinda discusses the importance of being proactive in self-development to improve and grow your business. By developing yourself, you will be able to grow in confidence, in skill, open bigger doors, and so many more things. Listen in for some great truths and amazing tips. “You have to grow yourself […]

Filed Under: The SmallBizChat Podcast Tagged With: bigger goals, grow your business, personal growth, personal investments, self-development

How to Keep Yourself Motivated While Writing a Book

August 7, 2023 By Melinda Emerson Leave a Comment

How to Keep Yourself Motivated While Writing a Book Featured Image

Writing a book is a significant undertaking. It requires dedication, discipline, and perseverance to finish a project. The average non-fiction book is 55,000-60,000 words, and getting to the finish line is no small undertaking. It’s common for writers to experience doubt, procrastination, and a lack of motivation throughout the process. In this post, I’ll discuss […]

Filed Under: Business Inspiration, Your Small Business Tagged With: book-writing journey, supportive writing community, writing a book, writing exercises, writing routine

The SmallBizChat Podcast: Hit It & Quit It with Nick Ron, Carole Mahoney, Chanel Christoff Davis

August 3, 2023 By Melinda Emerson Leave a Comment

Hit It & Quit It with Nick Ron, Carole Mahoney, Chanel Christoff Davis 1200 x 1200

Nick Ron is the founder and CEO of House Buyers of America. He is an industry veteran with over 20 years of experience as a real estate investor. He founded House Buyers of America in 2001, selling homes through his hybrid real estate model that balances technology with human on-the-ground expertise. Nick took the House […]

Filed Under: The SmallBizChat Podcast Tagged With: collaborative selling, real estate business, sales, sales tax, tax solutions

How to Create Brand Positioning

July 31, 2023 By Melinda Emerson Leave a Comment

How to Create Brand Positioning Featured Image

In today’s competitive marketplace, brand positioning plays a vital role in differentiating your business and capturing the attention of your target audience. To effectively position your brand, you must consider four essential elements: your customers, channels, pricing, and competition. A deep understanding of your product, service, solution, and unique value proposition is crucial. This post […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: brand positioning statement, compelling brand positioning, customer analysis, differentiation strategy, quality-based positioning strategy

The SmallBizChat Podcast: Small Business Sales Tax Secrets with Chanel Christoff Davis

July 27, 2023 By Melinda Emerson Leave a Comment

Small Business Sales Tax Secrets with Chanel Christoff Davis Featured Image

  Chanel Christoff Davis is a tax expert with over 20 years of experience in business operations. Chanel is the founding partner and CEO of Davis Davis and Harmon LLC, an award-winning sales tax firm of sales tax experts known as DDH. Established in 2001, DDH is the largest woman and minority-owned sales tax advisory […]

Filed Under: The SmallBizChat Podcast Tagged With: managing your business taxes, money, sales tax, small business tax, state tax rules

20 Ways to Create Customer Value

July 24, 2023 By Melinda Emerson Leave a Comment

20 Ways to Create Customer Value Featured Image

Providing useful products and services for your customers can encourage sales, improve loyalty and grow your brand’s reputation. You can employ many strategies to enhance customer value at your company, and learning how to create value for your customers can directly impact your company’s long-term success. In this post, I’ll explain what it means to […]

Filed Under: Branding & Marketing, Customer Service Tagged With: brand perception, loyalty, onboarding resources, online purchasing option, social media marketing

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Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
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Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
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Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
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Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
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Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: Kingdom-Centric Development with Dr. Angela Pipersburgh

Dr. Angela Pipersburgh is a dynamic figure in the fields of spiritual leadership and entrepreneurship. She is renowned for her Kingdom-centric approach to personal and professional development. She has successfully established four innovative brands, including the Kingdom Chamber of Commerce, Kingdom Business School, Shaddai Marketing and Communications, and Kingdom Investors, all aimed at uplifting Christian […]

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