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You are here: Home / Archives for social media marketing

20 Ways to Create Customer Value

July 24, 2023 By Melinda Emerson Leave a Comment

20 Ways to Create Customer Value Featured Image

Providing useful products and services for your customers can encourage sales, improve loyalty and grow your brand’s reputation. You can employ many strategies to enhance customer value at your company, and learning how to create value for your customers can directly impact your company’s long-term success. In this post, I’ll explain what it means to […]

Filed Under: Branding & Marketing, Customer Service Tagged With: brand perception, loyalty, onboarding resources, online purchasing option, social media marketing

April 2023 #SmallBizChat: How to Make Your Marketing Joyful and High Touch Selling in a High-tech World

April 20, 2023 By Melinda Emerson Leave a Comment

April 2023 #SmallBizChat: How to Make Your Marketing Joyful and High Touch Selling in a High-tech World OG

#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]

Filed Under: SmallBizChat, SmallBizChat Live+ Tagged With: Content Personality®, email newsletter, practical wealth, social media marketing, wealth strategy

The SmallBizChat Podcast: Marketing that can’t be Ignored with Mike Michalowicz & John Lawson

October 14, 2021 By Melinda Emerson Leave a Comment

Marketing that can’t be Ignored with Mike Michalowicz & John Lawson Featured Image

Mike Michalowicz is an author, speaker, and the founder of Profit First Professionals. He works with small business owners and financial professionals to help them differentiate themselves in the market and attract more customers. Mike has written many business books, including Profit First, The Toilet Paper Entrepreneur, and The Pumpkin Plan. His latest book, Get […]

Filed Under: The SmallBizChat Podcast Tagged With: advertising, effective marketing, latest social media trends, online sales and marketing, sell online, social media marketing

The SmallBizChat Podcast: Do Less Marketing and Sell More with Cindy Zuelsdorf

August 19, 2021 By Melinda Emerson Leave a Comment

Do Less Marketing and Sell More with Cindy Zuelsdorf Featured Image

  Cindy Zuelsdorf is the Founding Partner of Kokoro Marketing. Cindy started her own marketing business after becoming an overworked marketing czar running sales and marketing for a high-tech company. She is a marketing automation expert and helps marketers, small business owners, and high-tech companies understand and master their marketing. Cindy offers a 7 Marketing […]

Filed Under: The SmallBizChat Podcast Tagged With: entrepreneurial career, marketing, marketing for small business, scaling your business, social media marketing

The SmallBizChat Podcast: Get More Productive On Social Media with Stephanie Humphrey – Ep. 004

October 28, 2019 By Melinda Emerson Leave a Comment

Stephanie Humphrey - Podcast #4

Stephanie Humphrey is a technology and lifestyle expert and the founder of Til Death Do You Tweet, a company dedicated to teaching parents, students, teachers, and business professionals how to manage their online reputation. She is a nationally syndicated media personality and a frequent technology contributor to Good Morning America and Strahan and Sara. Stephanie […]

Filed Under: The SmallBizChat Podcast Tagged With: managing time with social media, small business, smallbizlady, social media, social media marketing, social media post, the smallbizchat podcast

7 Ways to Jump-start Your 2023 Small Business Marketing

September 26, 2022 By Melinda Emerson Leave a Comment

7 Ways to Jump-start Your 2023 Small Business Marketing Featured Image

We’re heading for the last quarter of the calendar year, and it’s a busy one. Holiday sales can make up a big chunk of your annual revenue as a small business owner! While you’re probably preparing for the holiday season right now, today I want to encourage you to think even further ahead. In the […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: 2023 small business marketing, holiday sales, mobile marketing, paid advertising, SEO plan, social media marketing

How to Use Social Media to Close Business

September 25, 2017 By Melinda Emerson Leave a Comment

We hear a lot about how social media creates brand awareness, establishes you as an expert, and propels your marketing. But what about social selling? Can you actually use social media platforms to close business, especially if you’re in the B2B space? The answer is YES, but know that social selling is an entirely different […]

Filed Under: Grow Your Business, Social Media Tagged With: research, sales, social media marketing, social networking

3 Strategies to Boost Small Business Growth

April 12, 2021 By Melinda Emerson Leave a Comment

3 strategies to boost small business growth

Starting and growing a small business requires a lot of hard work and a lot of knowledge. Many entrepreneurs who take the leap to start their own business fail to recognize that not only do they need to be a master in their own expertise of what they are offering as a product or service, […]

Filed Under: Branding & Marketing, Featured Post, Grow Your Business, Social Media Tagged With: email marketing, grow your small business, online sales, online sales strategies, selling online, small business growth, social media marketing

TikTok vs. Snapchat: Which One Is Better for Marketing? [Infographic]

November 10, 2020 By Melinda Emerson 2 Comments

TikTok vs. Snapchat_ which one is better for marketing_ [Infographic] Open Graph

Social media marketing is currently an easy and cost-effective means of reaching out to new customers and increasing your sales. It’s particularly important when you’re facing a global crisis such as the COVID-19 pandemic. In other words, the less physical presence you need, the better. Social media marketing allows you to reach out to countless […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: Increasing Your Online Sales, snapchat, social media marketing, social media platform, TikTok

The Battle for Traffic through SEO and Social Media Marketing

January 28, 2020 By Melinda Emerson Leave a Comment

The Battle for Traffic through SEO and Social Media Marketing Open Graph

 You may face a dilemma when you want to gain more traffic to your site as to whether you should focus on organic SEO or go for SMM or Social Media Marketing. Moreover, with advanced SEO reigning supreme now in the social media marketing landscape, this choice seems to be harder to make. Ideally, experts […]

Filed Under: Social Media, Your Small Business Tagged With: Google ranking, SEO, seo techniques, smm, social media marketing

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Dr. Angela Pipersburgh is a dynamic figure in the fields of spiritual leadership and entrepreneurship. She is renowned for her Kingdom-centric approach to personal and professional development. She has successfully established four innovative brands, including the Kingdom Chamber of Commerce, Kingdom Business School, Shaddai Marketing and Communications, and Kingdom Investors, all aimed at uplifting Christian […]

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